Here's a MUST read article on major changes that are taking place right now in the massage therapy field... it will very likely have a major impact on you and your massage business...

How To Get More Clients Fast And

Grow Your Massage Therapy Business

By Following One Incredibly Simple Marketing Strategy

by Steve Hefferon, CMT, NCBTMB - Aproved Provider

Here's why...

Four years ago, while struggling along, trying to grow my massage practice while holding down a full time job at the same time, a close friend of mine had been urging me to quit my job and take my massage business full time...

he kept telling me that if I would just implement some marketing that I could quit my full time gig as network administrator (yes, a techie :) ) and just do massage...

I Told Him He Was CRAZY... That Was Way Too Risky!

I also said to him, "Why do I need to do marketing?... I already have some clients and get referrals once in a while."  I knew that marketing was important but I didn't think that as a massage therapist I needed to do much of it...

But after months and months of listening to him, I finally got sick and tired of hearing it and I...

Caved in...

I actually started believing that I could do it!

I put in my two week notice and headed to the local book store to grab some books on business and marketing.... because I knew that if this was going to work, I needed to learn marketing and I needed to learn it FAST!

I read  dozens of books and put together my business plan...

I handed out business cards and brochures at community events, did seated massages at health fairs, spent every Wednesday night at the track trying to solicit business from the local running club...

and about a year later, I had little to show for all of my efforts... I had to tap into the little savings I had and was only a few weeks away from asking my mom for money or begging my old boss for my job back... as you can imagine, I was feeling horrible and wasn't sure if I'd made the right decision.

Then one day while mowing my grass, that friend of mine who convinced me to quit my job, who at this point I want to strangle, pulled up in a moving truck! It turned out he was moving into my neighborhood...

To make an extremely long story short, we became much closer friends and he ended up teaching me a lesson that I'll never forget... something that literally changed my life almost overnight... and it's something that has the potential to do same for you...

here's what he taught me:

It’s Extremely Hard to Sell Sand to Someone in the Desert… But it’s A Piece of Cake to Sell Them Some Lemonade!

Any idea what I'm talking about? What I'm saying is, it's actually easy to sell your massage service to someone who already knows they want a massage...

sounds pretty basic... almost like common sense, right :)

Yet, nearly no massage therapists get this... not even the "business and marketing experts"! I challenge you to find a marketing or business expert or book that teaches this... and if you find one, please let me know about it.

Think about the traditional forms of marketing and advertising most massage therapists use...

You can run an ad in your local news paper, distribute flyers and brochures, do free seated massages at local events, etc.

The Reason Your Marketing Almost Always Fails Is Because...

The People Getting Your Marketing Message May or May Not

Be Looking For A Massage!

Let's use a newspaper or magazine ad as an example...

• First, you have to hope that the reader even sees the page your ad is on

• Second, your ad has to get their attention

• Third, they may or may not be interested in what you are offering

• And last, your ad has to get them to respond... either call or come in

Now I don't about you, but the all the stars need to be aligned for that to happen! Plus, your ad goes out only once... unless of course you got suckered into a long-term contract :)

So why the heck would you waste your time and money trying force or convince people that they need a massage and more importantly, that they need to hire you...

Why Spend Your Hard Earned Money and Precious Time Chasing After Potential Clients, When You Can Have Them Chasing After You?

The most effective form of marketing is to put your marketing message in front of people who are interested in what you have to say... more specifically, people who already know they want massage...

What I've just shared with you is THE most important business and marketing lesson you will ever learn and I truly hope you fully understand it and use it to your advantage.... and the best way to do this is with the Internet...

Hundreds of Thousands of People Search the Internet Each Month Looking For Massage Therapists...

As a matter of fact, there's a good chance that someone is searching for a massage therapist in your area or city right now, while you’re reading this.  Will they find you or did you just lose another client to your competitor?  

It doesn't matter whether you're in a big city like Chicago where over 15,000 people each month type in the word "massage Chicago" or a small town like Germantown Maryland (where I live) where a little over 50 people a month search online...

If you are going to spend any time, energy, or money, I am telling you right now, the most effective way of getting clients for your massage practice is by getting in front of the people who are looking for massage in your area...

Give Me 7 Days And I’ll Put You In The Top 10 On The Major Search Engines (Yahoo, Google, MSN)… for FREE!

Massage Business Builder System

Here’s the deal...

We can put up a customized "Client Generating Webpage"  and get it ranked in the top 10, or higher in the Major Search Engines (Yahoo, Google, MSN)  in 7 days or less… GUARANTEED!

Plus, I'd Like You To Try My System FREE For 30 Days So You Can See Exactly How Powerful This Is...

But, There Is A Catch...

In order to take advantage of the FREE trial, you must agree to provide me with a written and/or audio testimonial... and, you have to be specific about the results you achieved. For example, you can't say "it really worked"... I'm looking for details like "I got 3 new clients in the first month" or whatever. That's it.... that's all that I want in return :)

Here's Why This Is So Powerful, And Why

You'll Be Kicking Yourself If You Don't Act Fast...

Remember, the best way to generate leads and sign up clients is by getting in front of the people who are already looking for what you offer, and then, pre-selling them so when they contact you they’re already sold and are ready to start…

Forget the old ways of prospecting and marketing like advertising in the yellow pages or newspapers… it’s just doesn’t work that well… and even if you get calls, they still aren’t qualified or sold on your service so most don’t end up as clients.

Plus, you pay for an ad that goes out one time… unless of course the advertising sales rep suckered you into a year contract… I know, it’s happened to me… and more than once I’m embarrassed to say J

One of the other reasons this system is so powerful is because we limit it to one massage therapist in each city or area... what this means is, not only will you dominate the top rankings of the search engines and get a huge percentage of the people searching for a massage therapist in your area, but this also means we won't put any other massage therapists in your market or area... you are THE therapist in that area!

Important Notice We are taking only one massage therapist in each city or area so if you sit on your ass for too long you will likely miss out and even worse, your competitor will get the spot... Many cities and areas are already taken... so don't put this off... you need to act fast if you want to secure your area.

Here's What You'll Get When You Sign Up For My 30 Day FREE Trial...

When you sign up for the free trial, we'll create your webpage and have it ranking in the top 10 or higher in a week or less... during the free trial period you'll be entitled to all the benefits of our Basic System...

 The Basic System Includes:

Component #1:

Top Ranking Online "Client Generation Webpage"

Your "Sales Focused" lead generating webpage will not only rank in the top 10 or higher in the major search engines like Yahoo, Google, and MSN, but it will also do the following:

• Qualify your prospects so you don’t have a bunch of time wasters calling you and asking you questions that can be answered on your webpage… things like: where do you offer massage? What are your rates? etc…

• Position your massage business as professional and legitimate with your complete company info, pictures, logo, credentials, etc

• PRE-SELL them on your massage service so when they call you all they want to know is who to make the check out to!  You can see a sample webpage here

Component #2:

Grab Your Potential Clients Contact Info With The "Special Offer" Web Form

Our "Special Offer" web form can be used to GRAB your potential clients contact info by offering them a discount coupon, or any other special offer... whatever you choose… the key is to get their info so you can follow up with them. Here's an example of what the form looks like:

Here's an example of one of the "Special Offers" that we consistently use because it works so well... we call it the "Discount Coupon"  and they receive after completing the web form.

Right after completing the form they will instantly be forwarded to another webpage with your "Special Offer" so they can print it out... this makes it much more likely that they'll call you to schedule an appointment.

You can see a live sample page with the "discount coupon"  web form here

So many businesses, especially massage therapists, struggle and fail because they don’t follow up with potential clients in an organized, efficient, and consistent manner… if that’s something you’ve had trouble with, those days are gone for you!

While the combination of the a top ranking webpage and lead capture form work really well, we’ve found several ways to make it work even better…  we call it our "Premium System"...

 The Premium System Includes:

After your free trial period is over, and if you choose to continue, you then have the option of taking advantage of our “Premium System”. We call it the "Grand Daddy" and it includes components 1 and 2, plus the following advanced features to multiply the effectiveness of your webpage and bring in even more clients:

Component #3:

Automate Your Follow Up With Our

"Automated Email Marketing System"

In addition to capturing your potential clients contact information with the "Special Offer" Web Form, we also have a built in automated email marketing system that will deliver your personalized marketing message to each potential client automatically via email after they complete the form, while your sleeping, working, or enjoying some time off!

We have a pre-written email that is proven to be extremely effective, or you can write one yourself… they key is the automated follow up marketing… this keeps your company name and contact info in front of them and serves as a reminder to take advantage of the "Special Offer" they signed up for.

Component #4:

Make Your Page Come Alive With Our

"Integrated Audio And Video Capability"

Add audio and or video to your webpage to make it more interactive, more personal, and most importantly, more effective... face it, people like dealing with people so the more personal you can make your webpage the better the response will be.

Using audio and video makes it easier for your potential clients to connect with you and put a face and voice to your name and company.  We can use audio and video on your page so when people contact you they are excited and already sold on your service! You can see a sample of the audio integration here

Component #5:

Master The Art And Science Of Marketing With Our "Monthly Coaching Calls"

Every month we conduct a teleconference and cover different topics... everything from business basics to advanced marketing and business systems. Listen to the call live and ask questions or if you can't make it, just listen to the recording in our audio archive!

This part of the Massage Business Builder System alone, is worth it's weight in gold! You will learn so much about how to build, run, and grow a successful massage business... and on top of that, you can learn from my mistakes and save tons of time and money... why re-invent the wheel when you can copy a proven successful system?

You've Got Several Options When It Comes To Trying To Market And Grow Your Massage Therapy Business...

You Can Use Traditional Advertising And Marketing Strategies Like These:

As you can see, and maybe you even know this from past experience, most traditional marketing strategies and advertising are extremely expensive, yet at the same time not very effective... as a matter of fact, most plain out stink!

Or, if you've got no clients and lots of free time on your hands you can go hang out at a gym or spa all day and try to see if you can find anyone to convince them they need a massage and that they should hire you...

Or You Can Get In Front Of All The People Searching For A Massage Therapist In Your Area...

It's Your Choice.

The point is, there is no other marketing strategy or system out there that is as targeted, effective, or as automated as this is...  and if you disagree, I challenge you to show me one!

Try It Now For 30 Days Totally FREE...

There's absolutely no risk at all, you won't be charged a single dime, and if for any reason at all you don't want to continue, just call us and let us know.

See for yourself just how powerful this automated, online marketing system is... we'll get you set up and let you try it for a month for no charge at all...and then you decide...

Here's how the pricing works if you decide to continue... pricing is based on the number of people searching for massage in your area and the competitiveness of the market. Here are some examples:

If you're thinking this is expensive, think again... I challenge you to find another marketing system or source of advertising that is as targeted and effective as my "Massage Business Builder System"... you won't find one, because nothing even comes close!

Plus, unlike most advertising services, if you decide to continue, you won't be locked into a one or two year contract... with the Massage Business Builder System your agreement is for only three months... after the three months, you may continue month to month and can stop at anytime you like (but you won't, because it works like crazy!)...

Just remember, if you stop using the system we immediately take your webpage down and take a another massage therapist from our waiting list, and put them in your place.

This Is The ONLY Massage Marketing System,

That Puts Your Massage Business and Complete

Sales Presentation, Right In Front Of All

The People Searching For Massage In Your Area...

And It Works As Your 24 Hour A Day Sales Pro, Completely Hands Off...

This system has the potential to literally double, triple, or even quadruple the number of leads and clients you get each month... and I'll prove this to you when you sign up for the FREE Trial.

I know that once you start getting leads while you are working with clients, hanging around on weekends, or even sleeping, you'll realize that there's no better system when it comes to getting clients...

What The Heck Do You Have To Lose?

Are you so busy that you don't want any more clients? Is your marketing set up on autopilot so it is working for you 24 hours a day? Wouldn't you like to add additional therapists to your business so you can make money when you're not working?

And most importantly, are you happy with your current income? If you are, great.. that's awesome and I'm glad you are doing well... if you're not, that's ok, but we are going to change that fast :)

I guarantee that you will find this system to be extremely powerful and a huge weapon in your marketing arsenal... many massage therapists are so busy from just using this system that they do no other marketing... while I'm not suggesting you do the same, I just want you to see how big this really is...

Sign Up For Your FREE 30 Day Trial Now... You Can Rank In The Top 10 (Or Higher!) Of The Major Search Engines Like Yahoo, Google, and MSN... And Start Getting New Clients In Just A Few Days... Complete the form below to request your FREE trial... we will get in touch with you with 24-48 hrs to get you all set up... Contact Information First Name * Last Name * Company Email * Work Phone Work Phone Ext Home Phone * Mobile Phone Street Address1 * Street Address2 City * State * Postal Code * Fax Number Other Information What areas do you serve? How did you hear about this special offer?

I look forward to working with you to help you grow your personal training business.

All the best,

Steve Hefferon

P.S. Marketing and advertising are tax deductible business expenses and if you're not already deducting them, I suggest you get with a tax pro right away because you are likely paying way too much in taxes!